Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. On-Page Optimization
    4. How To Avoid Redirect Chains When Switching From http to https

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    How To Avoid Redirect Chains When Switching From http to https

    On-Page Optimization
    3
    5
    1763
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • BWiseContractors
      BWiseContractors last edited by

      I have been working on on-page SEO which has involved switching from http to https, and renaming URLs. I am running in to issues with redirect chains. Here is a scenario:

      Old URL: http://bwisecontractors.ca/products/decks-and-deck-covers/

      New URL: https://bwisecontractors.ca/renos-additions/sunrooms-patio-covers/

      Since I already created the redirect addressing the redirecting from http to https for the root domain: (http://bwisecontractors.ca to https://bwisecontractors.ca), should the redirect for the above be

      http://bwisecontractors.ca/products/decks-and-deck-covers/ to https://bwisecontractors.ca/renos-additions/sunrooms-patio-covers/ ,

      or should it be

      http://bwisecontractors.ca/products/decks-and-deck-covers/ to http://bwisecontractors.ca/renos-additions/sunrooms-patio-covers/ (and the root domain redirect will take care of going from http to https)

      1 Reply Last reply Reply Quote 0
      • BWiseContractors
        BWiseContractors @ClaytonJ last edited by

        Thanks for the info! One of the issues I have been dealing with is speed. Good to know addressing the redirects chain will help with this as well.

        1 Reply Last reply Reply Quote 0
        • BWiseContractors
          BWiseContractors @Joseph-Green-SEO last edited by

          Thanks for the feedback! Now that I know the proper way to redirect, I can determine the cause of the redirect chains.

          1 Reply Last reply Reply Quote 0
          • ClaytonJ
            ClaytonJ last edited by

            As per Yoseprgr the first option. Re-direct chains negatively impact on page speed and crawlability.  Hence the one chain re-direct is optimum. Google published a video - think Matt Cutts stating - they do not crawl after 4-5 redirects.  SO taking into account loss of link equity, google recommendations and speed impact - the direct link is optimum.

            Hope that helps.

            BWiseContractors 1 Reply Last reply Reply Quote 1
            • Joseph-Green-SEO
              Joseph-Green-SEO Subscriber last edited by

              You should redirect it as in your first example. A click on any url  should reach its destination URL within a single redirect. A chain of redirects is creating problems with speed and crawl efficiency.

              Every page should be redirected to it's corresponding https page directly.

              BWiseContractors 1 Reply Last reply Reply Quote 1
              • 1 / 1
              • First post
                Last post

              Got a burning SEO question?

              Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


              Start my free trial


              Browse Questions

              Explore more categories

              • Moz Tools

                Chat with the community about the Moz tools.

              • SEO Tactics

                Discuss the SEO process with fellow marketers

              • Community

                Discuss industry events, jobs, and news!

              • Digital Marketing

                Chat about tactics outside of SEO

              • Research & Trends

                Dive into research and trends in the search industry.

              • Support

                Connect on product support and feature requests.

              • See all categories

              Related Questions

              • hans-keeren

                What is the safest way to redirect for best SEO benefits?

                redirecting domain 301 redirect seo tactic

                What is the safest way to redirect for best SEO benefits? Example: loodgieter-aanhuis.nl -> loodgieters-ambacht.nl Does someone have any technical information on how to (root) redirect for best SEO practices?

                On-Page Optimization | | hans-keeren
                0
              • Billywig

                Solve Redirect Chains

                redirect help http

                I've gotten a few Redirect Issues that involve Redirect Chains, with the https:// version redirecting to the www. version and then redirecting to the right URL. Here is an example:
                Schermafbeelding 2021-12-07 om 11.04.32.png I've tried setting a direct redirect between the first and the last URL, but WordPress doesn't seem to allow that (it's overwritten). I've also tried checking the internal links to make sure that none of the links are the first one. They don't seem to be there. Does anyone have any tips on solving these Redirect Chains?

                On-Page Optimization | | Billywig
                0
              • IvanaDaulay

                400-499 http status code

                Hi there, I noticed in Bing Webmaster Tools that we get the following for the home page.These pages have 400-499 http status code. Ensuring http status 200 might help improve SERP performance and gain user traffic.I haven't seen this before, nothing comes up in Moz or Google Webmaster Tools about it.Is it worth spending time on resolving the issue, I don't see how it affects us as the page loads up perfectly but I don't understand the error.The error shows up for our home page, https : // wwww domainname comWhen checking here we get green ticks for everything sslshopper.com/ssl-checker.html

                On-Page Optimization | | IvanaDaulay
                0
              • baystatemarketing

                My site auto redirects http to https. This is causing redirect chains. What can I do?

                I noticed that Moz flags a lot of redirect chain issues on my site. I realized that this is mostly because the site automatically redirects http to https, and when I create a new URL (when a URL changes, for example) it is automatically flagged as a chain. Example: http://www.example-link Auto directs to: https://www.example-link Which is then redirected to: https://www.example-link-changed (when the address actually changes) I don't seem to have any control over changing where the initial http redirect goes. Any advice on fixing this problem?

                On-Page Optimization | | baystatemarketing
                0
              • EGOL

                Does Google avoid indexing pages that include registered trademark signs?

                I am suspecting that Google often hesitates to index pages that have registered trademarks on them that are marked with a ®.   For example EGOL® used in the title tag or in the tag at the top of the page. Registered trademarks are everywhere and most retail product pages contain at least one of them.  However, most people use the registered trademark names as text in their writing without adding the registered trademark sign of ®. Have you experienced a problem getting such pages indexed or have you read any articles about how Google treats registered trademarks?

                On-Page Optimization | | EGOL
                0
              • micvitale

                After HTTPS upgrade, should I change all internal links, or a general 301 redirect is better?

                I recently upgraded to https. Of course most internal links of my old posts are still http. So I set up a 301 redirect in order to make the old link works. In terms od SEO this is good or it is better to update all the internal links to https, manually? In that case can I do it in batch with a search/replace command in the phmyadmin database? any other suggested method? thank you

                On-Page Optimization | | micvitale
                0
              • BruceA

                How to 301 redirect, without access to .htaccess and to a new domain

                There are few ways to do this and I would like to ask other Mozzers if they have found the best way. We have a site .co.uk and are moving it back to .com.  However we do not have any access to the site folders for .co.uk.  (We have to move it anyway as our provider is withdrawing their service). We have built our URL 301 redirect file and it is ready to go, but how to impliment it? We can repoint .co.uk to another site, and then redirect all traffic for each URL but this is quite messy, or just forget trying to 301 each page and just rediect the whole site.
                the .com has more authority already, but we ready do not want to frustrate visitors who are using a link to reach a product, only to find they hit our homepage and not the product. Your thoughts would be very welcome or other ideas Bruce

                On-Page Optimization | | BruceA
                0
              • MeghanPrudencio

                Would it be bad to change the canonical URL to the most recent page that has duplicate content, or should we just 301 redirect to the new page?

                Is it bad to change the canonical URL in the tag, meaning does it lose it's stats? If we add a new page that may have duplicate content, but we want that page to be indexed over the older pages, should we just change the canonical page or redirect from the original canonical page? Thanks so much! -Amy

                On-Page Optimization | | MeghanPrudencio
                0

              Get started with Moz Pro!

              Unlock the power of advanced SEO tools and data-driven insights.

              Start my free trial
              Products
              • Moz Pro
              • Moz Local
              • Moz API
              • Moz Data
              • STAT
              • Product Updates
              Moz Solutions
              • SMB Solutions
              • Agency Solutions
              • Enterprise Solutions
              • Digital Marketers
              Free SEO Tools
              • Domain Authority Checker
              • Link Explorer
              • Keyword Explorer
              • Competitive Research
              • Brand Authority Checker
              • Local Citation Checker
              • MozBar Extension
              • MozCast
              Resources
              • Blog
              • SEO Learning Center
              • Help Hub
              • Beginner's Guide to SEO
              • How-to Guides
              • Moz Academy
              • API Docs
              About Moz
              • About
              • Team
              • Careers
              • Contact
              Why Moz
              • Case Studies
              • Testimonials
              Get Involved
              • Become an Affiliate
              • MozCon
              • Webinars
              • Practical Marketer Series
              • MozPod
              Connect with us

              Contact the Help team

              Join our newsletter
              Moz logo
              © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
              • Accessibility
              • Terms of Use
              • Privacy

              Looks like your connection to Moz was lost, please wait while we try to reconnect.