Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Thousands of 503 errors in GSC for pages not important to organic search - Is this a problem?
-
Hi, folks
A client of mine now has roughly 30 000 503-errors (found in the crawl error section of GSC). This is mostly pages with limited offers and deals. The 503 error seems to occur when the offers expire, and when the page is of no use anymore. These pages are not important for organic search, but gets traffic from direct and newsletters, mostly.
My question:
Does having a high number of 503 pages reported in GSC constitute a problem in terms of organic ranking for the domain and the category and product pages (the pages that I want to rank for organically)?If it does, what is the best course of action to mitigate the problem?
Looking excitingly forward to your answers to this
- Sigurd
-
Hi, Andy. Thank you so much for the insights
-
Yeah, I'd have to say that a 404 would be far preferable. A 301 would be ideal, but it would take some bandwidth to redirect to the next-most-relevant page whenever a deal expires.
-
Hi Sigurd,
A 503 seems like an odd choice in this circumstance - is this something that the eCommerce software dictates, or are there options for this?
A 503 is service unavailable and isn't something I would expect to see on a page that has expired. There are a number of alternatives depending on the product & niche. For Google to be seeing thousands of 503's might make it look like the site is having problems.
If a page really must go, then it should be a 404 / 410, or a 301 to a close alternative, but not a 503.
Are there pointers that show these are causing issues with the site's SERP's?
-Andy
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Why does my old brand name still show up on organic search but as my new brand name and domain?
Hello mozers! I have quite the conundrum. My client used to have the unfortunate brand name "Meetoo" - which by the way they had before the movement happened! So naturally, they rebranded to the name Vevox in March 2019 to avoid confusion to users. However, when you search for their old brand name "Meetoo" the first organic link that pops up is their domain www.vevox.com. Now, this wouldn't normally be a problem, however it is when any #MeToo news appears in the media and we get a sudden influx or wrong traffic. I've searched the HTML and content for the term "Meetoo" but can only find one trace of this name through a widget. Not enough to hold an organic spot. My only other thinking is that www.vevox.com is redirected from www.meetoo.com. So I'm assuming this is why Vevox appear under the search term "Meetoo". How can I remove the homepage www.vevox.com from appearing for the search term "meetoo"? Can anyone help? AvGGYBc
Intermediate & Advanced SEO | | Virginia-Girtz3 -
After hack and remediation, thousands of URL's still appearing as 'Valid' in google search console. How to remedy?
I'm working on a site that was hacked in March 2019 and in the process, nearly 900,000 spam links were generated and indexed. After remediation of the hack in April 2019, the spammy URLs began dropping out of the index until last week, when Search Console showed around 8,000 as "Indexed, not submitted in sitemap" but listed as "Valid" in the coverage report and many of them are still hack-related URLs that are listed as being indexed in March 2019, despite the fact that clicking on them leads to a 404. As of this Saturday, the number jumped up to 18,000, but I have no way of finding out using the search console reports why the jump happened or what are the new URLs that were added, the only sort mechanism is last crawled and they don't show up there. How long can I expect it to take for these remaining urls to also be removed from the index? Is there any way to expedite the process? I've submitted a 'new' sitemap several times, which (so far) has not helped. Is there any way to see inside the new GSC view why/how the number of valid URLs in the indexed doubled over one weekend?
Intermediate & Advanced SEO | | rickyporco0 -
Is it a problem to use a 301 redirect to a 404 error page, instead of serving directly a 404 page?
We are building URLs dynamically with apache rewrite.
Intermediate & Advanced SEO | | lcourse
When we detect that an URL is matching some valid patterns, we serve a script which then may detect that the combination of parameters in the URL does not exist. If this happens we produce a 301 redirect to another URL which serves a 404 error page, So my doubt is the following: Do I have to worry about not serving directly an 404, but redirecting (301) to a 404 page? Will this lead to the erroneous original URL staying longer in the google index than if I would serve directly a 404? Some context. It is a site with about 200.000 web pages and we have currently 90.000 404 errors reported in webmaster tools (even though only 600 detected last month).0 -
Should my back links go to home page or internal pages
Right now we rank on page 2 for many KWs, so should i now focus my attention on getting links to my home page to build domain authority or continue to direct links to the internal pages for specific KWs? I am about to write some articles for several good ranking sites and want to know whether to link my company name (same as domain name) or KW to the home page or use individual KWs to the internal pages - I am only allowed one link per article to my site. Thanks Ash
Intermediate & Advanced SEO | | AshShep10 -
Putting "noindex" on a page that's in an iframe... what will that mean for the parent page?
If I've got a page that is being called in an iframe, on my homepage, and I don't want that called page to be indexed.... so I put a noindex tag on the called page (but not on the homepage) what might that mean for the homepage? Nothing? Will Google, Bing, Yahoo, or anyone else, potentially see that as a noindex tag on my homepage?
Intermediate & Advanced SEO | | Philip-DiPatrizio0 -
Organic search traffic dropped 40% - what am I missing?
Have a client (ecommerce site with 1,000+ pages) who recently switched to OpenCart from another cart. Their organic search traffic (from Google, Yahoo, and Bing) dropped roughly 40%. Unfortunately, we weren't involved with the site before, so we can only rely on the wayback machine to compare previous to present. I've checked all the common causes of traffic drops and so far I mostly know what's probably not causing the issue. Any suggestions? Some URLs are the same and the rest 301 redirect (note that many of the pages were 404 until a couple weeks after the switch when the client implemented more 301 redirects) They've got an XML sitemap and are well-indexed. The traffic drops hit pretty much across the site, they are not specific to a few pages. The traffic drops are not specific to any one country or language. Traffic drops hit mobile, tablet, and desktop I've done a full site crawl, only 1 404 page and no other significant issues. Site crawl didn't find any pages blocked by nofollow, no index, robots.txt Canonical URLs are good Site has about 20K pages indexed They have some bad backlinks, but I don't think it's backlink-related because Google, Yahoo, and Bing have all dropped. I'm comparing on-page optimization for select pages before and after, and not finding a lot of differences. It does appear that they implemented Schema.org when they launched the new site. Page load speed is good I feel there must be a pretty basic issue here for Google, Yahoo, and Bing to all drop off, but so far I haven't found it. What am I missing?
Intermediate & Advanced SEO | | AdamThompson0 -
My website (non-adult) is not appearing in Google search results when i have safe search settings on. How can i fix this?
Hi, I have this issue where my website does not appear in Google search results when i have the safe search settings on. If i turn the safe search settings off, my site appears no problem. I'm guessing Google is categorizing my website as adult, which it definitely is not. Has anyone had this issue before? Or does anyone know how to resolve this issue? Any help would be much appreciated. Thanks
Intermediate & Advanced SEO | | CupidTeam0 -
How Do You Remove Video Thumbnails From Google Search Result Pages?
This is going to be a long question, but, in a nutshell, I am asking if anyone knows how to remove video thumbnails from Google's search result pages? We have had video thumbnails show up next to many of our organic listings in Google's search result pages for several months. To be clear, these are organic listings for our site, not results from performing a video search. When you click on the thumbnail or our listing title, you go to the same page on our site - a list of products or the product page. Although it was initially believed that these thumbnails drew the eye to our listings and that we would receive more traffic, we are actually seeing severe year over year declines in traffic to our category pages with thumbnails vs. category pages without thumbnails (where average rank remained relatively constant). We believe this decline is due to several things: An old date stamp that makes our listing look outdated (despite the fact that we can prove Google has spidered and updated their cache of these pages as recent as 2 days ago). We have no idea where Google is getting this datestamp from. An unrelated thumbnail to the page title, etc. - sometimes a picture of a man's face when the category is for women's handbags A difference in intent - user intends to shop or browse, not watch a video. They skip our listing because it looks like a video even though both the thumbnail and our listing click through to a category page of products. So we want to remove these video thumbnails from Google's search results without removing our pages from the index. Does anyone know how to do this? We believed that this connection between category page and video was happening in our video sitemap. We have removed all reference to video and category pages in the sitemap. After making this change and resubmitting the sitemap in Webmaster Tools, we have not seen any changes in the search results (it's been over 2 weeks). I've been reading and it appears many believe that Google can identify video embedded in pages. That makes sense. We can certainly remove videos from our category pages to truly remove the connection between category page URL and video thumbnail. However, I don't believe this is enough because in some cases you can find video thumbnails next to listings where the page has not had a video thumbnail in months (example: search for "leather handbags" and find www.ebags.com/category/handbags/m/leather - that video does not exist on that page and has not for months. Similarly, do a search for "handbags" and find www.ebags.com/department/handbags. That video has not been on that page since 2010. Any ideas?
Intermediate & Advanced SEO | | SharieBags0