Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Ecommerce URLs with numbers
-
Hi everybody!
I have to optimize an ecommerce where somebody has previously done the SEO optimization, although the URLs have numbers before the product's name
They have told me that these numbers are useful to find the products, so I think it shouldn't be really bad if I don't redirect them to "clear" ones. For example:
/colesterol-sobrepeso/2217-hc-grass-capsulas-duras-15-capsulas.html > /colesterol-sobrepeso/hc-grass-capsulas-duras-15-capsulas.html
Am I right? After all, they contain the keywords and the subfolders are also ok.
Or it would be better if I redirect the whole site?
Thanks!
-
Do not change the URLs unless necessary. The URLs you've described above are perfectly fine. Look at Amazon's URLs to see that it is absolutely OK to not have /product-name-here style URLs.
-
No problem at all! This SEO game is getting more challenging but even more interesting each month. So it's good to have a helpful community.
-
Thank you so much for your help Neil!
-
Hi There,
I don't think it will be a problem. The URL descriptions seem quite clear and they don't appear to be session id's or the such but descriptions of the product. Quick search despite it being in the Uk proved everyone else seems to leave the numbers at the start of the URL https://www.google.co.uk/?gws_rd=ssl#q=hc+grass+capsulas+duras+15-capsulas&btnK=Google+Search
My advice leave as is.
Hope this is helps!
Kind Regards
Neil
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ranking dropped after change single page url, should I change it back?
I was making updates to the content on the following page, and a few days later dropped from #2 SERP ranking to 50+. Things I checked: Yes, 301 redirect was implemented right away. After publishing, I manually requested indexing in search console. Right after publishing I re-submitted the sitemap manually and Google said they had not crawled it in 9 days. My question: should I change the URL back to the old one, or give it a little more time (especially since I re-submitted sitemap) Original URL: https://www.travelinsurancereview.net/plans/travel-medical/ New URL: https://www.travelinsurancereview.net/plans/travel-medical-insurance/
On-Page Optimization | | DamianTysdal0 -
Writing cornerstone content for a shop (eCommerce) website
Hi there I am trying to optimise my site to the best that it can be. Since the most recent Google updates, everything that I reading is saying cornerstone content with lots of valuable content is a really good strategy as it tells Google what is the most important content on your site. Writing articles that are well structured and have give the user a detailed overview of that subject. Lots of top SEO's are saying 3000 words plus on these pages. My question is, how do I go about this with and eCommerce site? Obviously that majority of the keywords that I want to target are product related and these are the pages that I want to come up in the search. How do I go about creating cornerstone content for these pages? I am thinking that one of my cornerstone pieces of content would be "The Ultimate Guide to [my main product category]". But that product has numerous products related to it, all of which have their own keywords, so how would this help the products to rank? The site had two main product categories, with numerous products under each of those categories. The two main categories are targeting my best performing keywords, but currently the landing page for these is the main product category pages. I am really struggling to work out the best strategy here. The content that I have on my actual products pages is comprehensive and covers a lot of detail about that particular product and has started to rank for product keywords, but I am guessing Google wouldn't consider that to be cornerstone content. I hope this make sense. Any advice anyone can give would be really useful. Many thanks in advance
On-Page Optimization | | Clojobobo1 -
Url shows up in "Inurl' but not when using time parameters
Hey everybody, I have been testing the Inurl: feature of Google to try and gauge how long ago Google indexed our page. SO, this brings my question. If we run inurl:https://mysite.com all of our domains show up. If we run inurl:https://mysite.com/specialpage the domain shows up as being indexed If I use the "&as_qdr=y15" string to the URL, https://mysite.com/specialpage does not show up. Does anybody have any experience with this? Also on the same note when I look at how many pages Google has indexed it is about half of the pages we see on our backend/sitemap. Any thoughts would be appreciated. TY!
On-Page Optimization | | HashtagHustler1 -
Does Google penalize you for reindexing multiple URLS?
Hello, Just a quick, question! I was wanting to know if multiple page indexing (site overhaul) could cause a drop in organic traffic ranking or be penalized by Google for submitting multiple pages at one time. Thanks
On-Page Optimization | | InternetRep0 -
Will changing a URL negatively affect ranking?
Hello Mozzers, We would like to change the URL for a page on our website which ranks well for some our keyphrases/words. We are hoping the change of URL, through the addition of an additional keyword would help boost the rank of that URL further. At the moment out page gets 2 x A and 2 x B 1xF on the MOZ page rank tool using 5 keyphrase/word variations . One phrase ranks 4, one ranks 3 and the other 3 are 'not in the top 50' Our plan was to change the URL, using SHF404, and use 'Fetch' in the Google search console to re-submit the page to Google. Appreciate you can't give any guarantees how Google will behave, just wondered what your thoughts were on the wisdom of changing the URL in the first place? Thanks Ian
On-Page Optimization | | Substance-create0 -
URL Domain Used in Meta Description
Today I was asked if using a domain url in your meta description can have a negative impact on your website. This description includes a list of the homepage url, but directs visitors to a different internal page of the website. My concern fell with directing visitors to a different page of the site, but promoting the homepage in the description/snippet. With Penguin 2.1 release on the 4th, I'm very cautious of my links/urls. What are your thoughts behind this? What are the possible, if any negative impacts this could have on a site? This URL does have a brand name as so the Title.
On-Page Optimization | | flcity150 -
Which is Best Practice for creating URLs for subdomain?
My website is related to education. We have created sub domains for all major colleges, universities & Entrance exams like Gre, Toefl ETC. for eg: amityuniversity.abc.com (Amity is Name of University ) Now if have to mention city name in URL as well (college is located in multiple locations) amityuniversity-delhi.abc.com
On-Page Optimization | | rohanarora536
amityuniversitydelhi.abc.com Now my Q is can we use hyphens in sub domains if we have to add city name or shall we create without using any hyphens. In Directory structure we can always separate words with hyphens, can we follow same practice in subdomain as well Which is a best URL for subdomain amity-university-delhi.abc.com
amityuniversity-delhi.abc.com
or amityuniversitydelhi.abc.com0 -
Duplicate eCommerce Product Descriptions
I know that creating original product descriptions is best practices. What I don't understand is how other sites are able to generate significant traffic while still using duplicate product descriptions on all product pages. How are they not being penalized by Google?
On-Page Optimization | | mj7750