Skip to content
    Moz logo Menu open Menu close
    • Products
      • Moz Pro
      • Moz Pro Home
      • Moz Local
      • Moz Local Home
      • STAT
      • Moz API
      • Moz API Home
      • Compare SEO Products
      • Moz Data
    • Free SEO Tools
      • Domain Analysis
      • Keyword Explorer
      • Link Explorer
      • Competitive Research
      • MozBar
      • More Free SEO Tools
    • Learn SEO
      • Beginner's Guide to SEO
      • SEO Learning Center
      • Moz Academy
      • MozCon
      • Webinars, Whitepapers, & Guides
    • Blog
    • Why Moz
      • Digital Marketers
      • Agency Solutions
      • Enterprise Solutions
      • Small Business Solutions
      • The Moz Story
      • New Releases
    • Log in
    • Log out
    • Products
      • Moz Pro

        Your all-in-one suite of SEO essentials.

      • Moz Local

        Raise your local SEO visibility with complete local SEO management.

      • STAT

        SERP tracking and analytics for enterprise SEO experts.

      • Moz API

        Power your SEO with our index of over 44 trillion links.

      • Compare SEO Products

        See which Moz SEO solution best meets your business needs.

      • Moz Data

        Power your SEO strategy & AI models with custom data solutions.

      Turn SEO data into actionable content briefs

      Turn SEO data into actionable content briefs

      Learn more
    • Free SEO Tools
      • Domain Analysis

        Get top competitive SEO metrics like DA, top pages and more.

      • Keyword Explorer

        Find traffic-driving keywords with our 1.25 billion+ keyword index.

      • Link Explorer

        Explore over 40 trillion links for powerful backlink data.

      • Competitive Research

        Uncover valuable insights on your organic search competitors.

      • MozBar

        See top SEO metrics for free as you browse the web.

      • More Free SEO Tools

        Explore all the free SEO tools Moz has to offer.

      Let your business shine with Listings AI

      Let your business shine with Listings AI

      Get found
    • Learn SEO
      • Beginner's Guide to SEO

        The #1 most popular introduction to SEO, trusted by millions.

      • SEO Learning Center

        Broaden your knowledge with SEO resources for all skill levels.

      • On-Demand Webinars

        Learn modern SEO best practices from industry experts.

      • How-To Guides

        Step-by-step guides to search success from the authority on SEO.

      • Moz Academy

        Upskill and get certified with on-demand courses & certifications.

      • MozCon

        Save on Early Bird tickets and join us in London or New York City

      Access 20 years of data with flexible pricing
      Moz API

      Access 20 years of data with flexible pricing

      Find your plan
    • Blog
    • Why Moz
      • Digital Marketers

        Simplify SEO tasks to save time and grow your traffic.

      • Small Business Solutions

        Uncover insights to make smarter marketing decisions in less time.

      • Agency Solutions

        Earn & keep valuable clients with unparalleled data & insights.

      • Enterprise Solutions

        Gain a competitive edge in the ever-changing world of search.

      • The Moz Story

        Moz was the first & remains the most trusted SEO company.

      • New Releases

        Get the scoop on the latest and greatest from Moz.

      Surface actionable competitive intel
      New Feature

      Surface actionable competitive intel

      Learn More
    • Log in
      • Moz Pro
      • Moz Local
      • Moz Local Dashboard
      • Moz API
      • Moz API Dashboard
      • Moz Academy
    • Avatar
      • Moz Home
      • Notifications
      • Account & Billing
      • Manage Users
      • Community Profile
      • My Q&A
      • My Videos
      • Log Out

    The Moz Q&A Forum

    • Forum
    • Questions
    • Users
    • Ask the Community

    Welcome to the Q&A Forum

    Browse the forum for helpful insights and fresh discussions about all things SEO.

    1. Home
    2. SEO Tactics
    3. Intermediate & Advanced SEO
    4. Alt tag for src='blank.gif' on lazy load images

    Moz Q&A is closed.

    After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.

    Alt tag for src='blank.gif' on lazy load images

    Intermediate & Advanced SEO
    2
    3
    1867
    Loading More Posts
    • Oldest to Newest
    • Newest to Oldest
    • Most Votes
    Reply
    • Reply as question
    Log in to reply
    This topic has been deleted. Only users with question management privileges can see it.
    • friendoffood
      friendoffood last edited by

      I didn't find an answer on a search on this, so maybe someone here has faced this before.

      I am loading 20 images that are in the viewport and a bit below.  The next 80 images I want to 'lazy-load'.  They therefore are seen by the bot as a blank.gif file.  However, I would like to get some credit for them by giving a description in the alt tag.  Is that a no-no?  If not, do they all have to be the same alt description since the src name is the same?  I don't want to mess things up with Google by being too aggressive, but at the same time those are valid images once they are lazy loaded, so would like to get some credit for them.

      Thanks!  Ted

      1 Reply Last reply Reply Quote 0
      • friendoffood
        friendoffood last edited by

        Martijn,  thanks for your response.  I could see Google saying that on a given page the same source image shouldn't have more than one alt description, and either penalizing such or just picking one of them or ignoring it altogether.  It's the penalty I'm concerned with, of course. . But, I can also see that if they are seeing a blank.gif for the source and some code related to lazy loading they may go ahead and give credit to each alt as though a real src was loaded--and maybe even tying it to the real src image name for image search.  Just looking for a bit more feedback from real-world experience first..

        Has anyone else worked with this and determined if it is a pro or con?

        1 Reply Last reply Reply Quote 0
        • Martijn_Scheijbeler
          Martijn_Scheijbeler last edited by

          Hi Ted, to be honest we do this and I don't see any big issues why we wouldn't do it. The placeholder image will probably get some more credits than usual. But the images we lazy load are loaded via JS and as Google says it can understand JS they should be able to get how we use it (too much assumptions I know, but I have more things to worry about ;-)).

          1 Reply Last reply Reply Quote 0
          • 1 / 1
          • First post
            Last post

          Got a burning SEO question?

          Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.


          Start my free trial


          Browse Questions

          Explore more categories

          • Moz Tools

            Chat with the community about the Moz tools.

          • SEO Tactics

            Discuss the SEO process with fellow marketers

          • Community

            Discuss industry events, jobs, and news!

          • Digital Marketing

            Chat about tactics outside of SEO

          • Research & Trends

            Dive into research and trends in the search industry.

          • Support

            Connect on product support and feature requests.

          • See all categories

          Related Questions

          • rastellop

            Does Google ignore content styled with 'display:none'?

            Do you know if an H1 within a div that has a 'display: none' style applied will still be crawled and evaluated by Google? We have that situation on this page on line 136: view-source:https://www.junk-king.com/services/items-we-take/foreclosure-cleanouts Of course we also have an H1 up at the top of the page and are concerned that the second one will cause interference with our SEO efforts. I've seen conflicting and inconclusive information on line - not sure. Thanks for any help.

            Intermediate & Advanced SEO | | rastellop
            0
          • Maximuxxx

            Should I add no-follow tags to my widget links?

            Matt Cutts recommended in a video in 2013 to add rel="nofollow" on widget links that link back to your website. Some background of my company: We're a software company for website chat. There's a 'powered by' link in our widgets that links back from our users' websites to our website. Currently these are all follow links. I checked out the links of our competitors, and it seems none of them have no follow on their widget backlinks. This, together with the fact that the video is quite old and information on this issue rather scarce, makes me doubt whether we should change our widget backlinks to no follow. Does anyone have thoughts on this?

            Intermediate & Advanced SEO | | Maximuxxx
            0
          • Shawn124

            Switching from Http to Https, but what about images and image link juice?

            Hi Ya'll. I'm transitioning our http version website to https.  Important question: Do images have to have 301 redirects? If so, how and where? Please send me a link or explain best practices. Best, Shawn

            Intermediate & Advanced SEO | | Shawn124
            1
          • tarafaraz

            Putting Dates In Title Tag

            Hi, I have a site were I write previews for sports match ups.  I notice when I don't put the date in the title I rank much better for specific keywords.  I also noticed that most people don't really put in the date when they do the search anyways, especially since google does a good job of showing the most recent pages anyways. The only reason I continue to put the date is because of this whole idea of not having page titles that are duplicate.  So many of our games will be Team A vs Team B Preview, and Im worried that the term "preview" will become so repetitive that google may not like it.  Any tips or ideas on how to approach this issue best? Thanks!

            Intermediate & Advanced SEO | | tarafaraz
            1
          • teconsite

            Best Practices for Homepage Title Tag

            Hi, I would like to know if there is any update about the best practices for the homepage title tag. I mean, a couple of years ago, it was still working placing main keywords in the homepage title tag. But since the last google SERP update, the number of characters that are being shown were reduced, and now we try to work with 55 and 56 characters. That has reduced our capacity of including many keywords on the title tag. Besides, search engines are smarter now to choose the correct inner page to show in SERP. But I am wondering if the Homepage Title should have a branded orientation or should include main keywords, cause it is still working that strategy. I would appreciatte any update in this issue. Thank you!

            Intermediate & Advanced SEO | | teconsite
            0
          • TT_Vakantiehuizen

            Does a UTM tag influence the linkvalue?

            Will Google value a link with a UTM tag the same as a clean link without a UTM tag? I should say that a UTM tag link is not a natural link so the linkvalue is zero. Anyone any idea how to look at this?

            Intermediate & Advanced SEO | | TT_Vakantiehuizen
            0
          • Bio-RadAbs

            Meta tags - are they case sensitive?

            I just ran the wordtracker tool and noticed something interesting. The tool didn't pick up our meta description. It's strange as our meta descriptions appear in organic search results and Moz never reported missing meta descriptions.After reviewing other pages,  I noticed our meta description tag is written as the following: name="Description" content=" I never thought about this, but are meta tags case sensitive? Should it be written as: name="description" content=" Thoughts?

            Intermediate & Advanced SEO | | Bio-RadAbs
            0
          • digisavvy

            There's a website I'm working with that has a .php extension. All the pages do. What's the best practice to remove the .php extension across all pages?

            Client wishes to drop the .php extension on all their pages (they've got around 2k pages). I assured them that wasn't necessary. However, in the event that I do end up doing this what's the best practices way (and easiest way) to do this? This is also a WordPress site. Thanks.

            Intermediate & Advanced SEO | | digisavvy
            0

          Get started with Moz Pro!

          Unlock the power of advanced SEO tools and data-driven insights.

          Start my free trial
          Products
          • Moz Pro
          • Moz Local
          • Moz API
          • Moz Data
          • STAT
          • Product Updates
          Moz Solutions
          • SMB Solutions
          • Agency Solutions
          • Enterprise Solutions
          • Digital Marketers
          Free SEO Tools
          • Domain Authority Checker
          • Link Explorer
          • Keyword Explorer
          • Competitive Research
          • Brand Authority Checker
          • Local Citation Checker
          • MozBar Extension
          • MozCast
          Resources
          • Blog
          • SEO Learning Center
          • Help Hub
          • Beginner's Guide to SEO
          • How-to Guides
          • Moz Academy
          • API Docs
          About Moz
          • About
          • Team
          • Careers
          • Contact
          Why Moz
          • Case Studies
          • Testimonials
          Get Involved
          • Become an Affiliate
          • MozCon
          • Webinars
          • Practical Marketer Series
          • MozPod
          Connect with us

          Contact the Help team

          Join our newsletter
          Moz logo
          © 2021 - 2025 SEOMoz, Inc., a Ziff Davis company. All rights reserved. Moz is a registered trademark of SEOMoz, Inc.
          • Accessibility
          • Terms of Use
          • Privacy

          Looks like your connection to Moz was lost, please wait while we try to reconnect.