Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
H1 Tag as Logo on the Homepage.
-
So I was working on a Genesis theme website where they have the H1 Tag as the Logo on the homepage. I wanted this changed because I always use my H1 tag to include a keyword I want to rank for. I was told by the Genesis Forum Manager that Yoast said the Logo should be the H1 tag on the homepage. (Yoast has a WP SEO Plugin that is very popular)
That makes no sense to me, so I was looking for Opinions.
Thanks,
-
I agree with Doug - I would never have the H1 containing a logo. It should include 3-5 words that are you main targeted keywords/phrase for that page. (Be it company name, blog name, what you are offering etc)
Change the template so the logo isn't inside a H1 tag. I think nearly every SEOer would agree with this.
-
Thanks Doug. I did mod the theme, but with genesis it isn't so easy.
-
Yup, your context and your goals etc are all going to play their part. I don't agree that H1 = your logo on your home page. That's a bit too black and white for me.
Do whatever you need to do - nothing to stop you modifying the theme!
<object id="plugin0" style="position: absolute; z-index: 1000;" width="0" height="0" type="application/x-dgnria"><param name="tabId" value="ff-tab-33"> <param name="counter" value="556"></object>
-
Maybe if you are using WP for a blog at makes sense for the H1 tag, but I am using it as a CMS, so maybe that is not what he intemded.
-
I agree with Doug, but w/out knowing what your website looks like or if you have the Yoast plugin. I'm assuming your CMS is wordpress You should double check your scripts (header.php) for the designated theme is pointing where appropriate for your H1, and make the necassary changes.
-
Don't agree that that H1 tag should be your logo and I don't think this is what Yeost was getting at either.
According to this article on his blog, he suggests that the H1 tag on the homepage should be the "Blog's Name."
http://yoast.com/blog-headings-structure/
Single posts then have an H1 equal to the title of the article, and category pages would have the name of the description/tag.
You've got to be careful not to confuse the semantic structure of the content and the branding.
The function of the logo is to provide your content with a consistent brand across all page types. This isn't specific to the home page.
Besides, there are lots of logos that don't spell out their names of the entities they represent so you might want to have both your logo/ident and then say your company name spelt out in the H1.
You could also argue that the subject matter of the home page is not actually the brand/entity name but the value proposition - the "what's in it for you" and I've seen that used at the H1 heading too...
Just ask yourself what makes things easier for visitors to understand/interpret the content on the page depending on the type of site/organisation etc.
<object id="plugin0" style="position: absolute; z-index: 1000;" width="0" height="0" type="application/x-dgnria"><param name="tabId" value="ff-tab-0"> <param name="counter" value="96"></object>
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should we set up redirects for all deleted TAGS?
We recently found our site had 65,000 tags (yes 65K). In an effort to consolidate these we've started deleting them. MOZ is now reporting a heap of 404 errors for tag pages. These tag pages should not have links to them so not sure how come they're being crawled. Any suggestions from experience in this area would be useful.
Technical SEO | | wearehappymedia0 -
How can i safely eliminate wordpress unused tags?
Hi Over several years I used many tags ( more then 1000 ) on my wordpress website 😞 but most of them haven't any view and haven't any clicks on google search . now I want delete this old - useless - unused tags but I'm worried about seo problem like many 404 pages and problems like this . Does anyone have safe way to delete these wordpress tags? how can i safely remove them?
Technical SEO | | markdoel1 -
Do you need a canonical tag for search and filter pages?
Hi Moz Community, We've been implementing new canonical tags for our category pages but I have a question about pages that are found via search and our filtering options. Would we still need a canonical tag for pages that show up in search + a filter option if it only lists one page of items? Example below. www.uncommongoods.com/search.html/find/?q=dog&exclusive=1 Thanks!
Technical SEO | | znotes0 -
How long does Google takes to re-index title tags?
Hi, We have carried out changes in our website title tags. However, when I search for these pages on Google, I still see the old title tags in the search results. Is there any way to speed this process up? Thanks
Technical SEO | | Kilgray0 -
Genesis WP Theme H1 Tag not properly Used?
I am in the process of redesigning my website, and I have been working on the Genesis framework a lot lately, so I used the Genesis framework to make my new site. The URL is http://protechig.com As I look at the H1 on the page (homepage only, every other page has solid h1s from an SEO perspective.) The first thing that I see is that the home page H1 is a links (to protech's home page). The second thing that I see is the the title text is replaced with an image (my logo) and there is a text-indent:-99999; and overflow:hiden; I just want to know from an SEO perspective if this is okay, and, if it isn't, what I could/should to to rectify it. Thanks Zach
Technical SEO | | Zachary_Russell0 -
Hiding H1 with background colour
Will the H1 tag be visible to the bot if it is hidden from the human eyes using background color. Will Google penalize my website if I hide the H1 tag using the background color so it is visible to the search engine bot but not visible to the human eye. If I place the H1 tag in the footer (front-end location) for the human eye but at the top of the page in HTML for the bots, will the search bot still consider this as the H1 tag and rank it accordingly Finally will you categorize this under blackhat ( I think it is not too sure)
Technical SEO | | YvonneMartin0 -
Is it a problem to have a homepage with a slug / URL ?
Hi, We are designing a web site for one of our clients, and using a home made CMS. I don't know how this CMS has been built, but anyways, in the end the homepage has a URL format which looks like this : www.mydomain.com/my-custom-url.html. No www.mydomain.com. Is it dangerous for SEO to have a slug/URL directly on the homepage ? Do you have experiences, cases where it has impacted a site negatively ? The main problem I expect is duplicate content (with Google seeing both www.mydomain.com and www.mydomain.com/my-custom-url.html as being different pages) but apparently the CMS is doing a 302 redirect from the root domain to the URL (I told my colleague it should at least be a 301). Sorry if this question seems like basic SEO knowledge, but I really can't find a definitive answer on the subject. Thank you very much 🙂
Technical SEO | | edantadis0 -
Is it bad (black hat) to have an H1 text as a text indent?
Is it bad practice to use a text indent through CSS for H1 text on a homepage(basically hiding h1 text)? I'm just trying to compensate for the fact that some text that should really be in the h1 tag is actually an image.
Technical SEO | | inc.com1
