Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How does Google treat multiple backlinks on the same page?
-
Hello mozCrew
Just a quick yay or nay. We have an embeddable code on our site for customers who want to post our link on their website listed here: http://www.accupos.com/etc/embed-code-restaurants.php
But in our link, there are actually 2 separate links, one branding link that says the name of our company, AccuPOS, and another link which targets a specific target keyword "Restaurant POS Software".
My question is, does Google only give credit for the branding link, since it is listed FIRST? Or will we get double credit? Is this a good or bad practice, and what would you recommend?
Thank you!
Derek Moore
-
When thinking about links without keyword-rich anchor text, think about how people are linking to you on their own, without your actually building the link. They're more likely to link either with your main brand name (AccuPOS), your domain name (AccuPOS.com) or text like "read more" "click here" etc. That's one reason that Penguin has targeted keyword-rich anchor text links, because they aren't "natural" - i.e. it's unlikely someone would link to you with "Restaurant POS Software" unless you specifically ask them to. So when building links it's helpful to have a good mix of these other less-specific anchor texts, to appear more natural. If the link appears on a page that is talking about your keyword, there's some evidence to suggest that that semantic info might help in a similar way to keyword-rich anchor text.
-
What do you mean by links without keyword rich anchor text? Do you mean bulding branded links? Or use links like click here? and those sorts...?
-
In a post-Penguin world, I'd be leery of this kind of automated anchor-text-rich link building. If you continue with this approach, make sure you're also getting plenty (i.e. a majority) of links without keyword-rich anchor text. Otherwise, yes, they will both count as they are to different pages.
-
The second link will count in the example you linked to, as it's to a different landing page, and in this case, with different anchor text, too. If, however, it linked to the homepage twice instead, even with different anchor text, only the first link/anchor text would count.
-
i believe only the first link is counted
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlinking Strategy
I am particularly new to the field of SEO and Backlinking and I have recently started my own blog feel free to have a look (https://thehorseradar.com/). What I wanted to find out is how can I achieve a DA of at least 30. What should be my link-building strategy? & what steps should I take first? With an abundance of overwhelming info available online I have gotten really confused about what would work and what would not. If someone would lay out the steps needed to be taken, I would be extremely grateful! Thank You
Link Building | | haris3131 -
How to get rid of bad backlinks
So I noticed my rankings going down and spam score going up. So under my spam score there are over 100 links for different websites but ALL redirect to semalt.com I researched it and it says they hijacked a bunched of backlinks but don't know much more. How can I get rid of all those backlinks? I was told I could use the disavow tool but apparently that can hurt my ranking as well. The semalt.com site has no backlink to me - it looks like the pages that have/had my backlinks, they've redirected to them. For instance this is one of the links http://www.oxvideos.xyz/indianantyphotoxxx 422005fb-9240-40a4-8b65-f5b1f5079dea-image.png
Link Building | | landlwoof40 -
Web 2.0 Backlinks
Hi Normal Web 2.0 websites like Wordpress.com, blogger.com have very High DA and PA. But when we create a subdomain, DA and PA falls to 1 as Google treats subdomain as new websites. Does it make any sense then to get backlinks from web 2.0 websites? will it help in Google rankings?
Link Building | | aliasgarbabat1234567890 -
Spammy no follow backlinks - what should I do?
There is a individual/company that is creating lots of spam sites in my niche. It doesn't seem that they are trying to rank for any keywords, so I'm a little confused as to their purpose, but here's what they're doing. They scrape the top 10 Google results for each keyword and create a page - so if the niche is "widgets", they scrape the top 10 ranked sites for 'widgets', 'blue widgets', 'red widgets', and so on. A 'results' page is created for each keyword, which is linked from a home page. The results page always contains 10 websites - text is the site metadescription or similar. Each website gets a nofollow link back with the page title used as the anchor text. The host sites all have the keyword in the domain name - e.g www.widgetsxyz.com. The sites are thrown together but interestingly have a very crappy but individual logo (like 90's clipart). The host sites all have high DA/PA due to some very extensive link spam pointing to the sites, with very targeted keywords. There is seemingly no purpose to these sites that I can see - no other 'followed' links on the page or site. Whoever is doing this is churning out tens, if not hundreds of these sites. Any ideas what might be going on here, and whether I should be disavowing these sites (even though no follow). The fear is that they could switch the links to do follow, and get all the major players penalised in one fell swoop. ???
Link Building | | johnohara0 -
Do citations count as backlinks?
Hello, So I may have a simple question- do citations such as yp and manta for an example count as backlinks? So if they do, would this be a natural link so good for seo? or a citation where it may be a backlink, but not very helpful for seo backlink profile? Thank you to all
Link Building | | Berner0 -
Does the complete url count as backlink?
Hi there, does the http://mysite.com count as a backlink if posted on a site? I post a press releae and the site only allows me to put urls like this. they get something or must be in anchor the url? Thanks
Link Building | | nyanainc0 -
Why is my Page Rank 0.
Hi, I am trying to understand why my Page Rank is 0. Many forums say that it is because my site has been blocked by google. Any help with this would be much appreciated. http://davincidrivers.com
Link Building | | MariaPerrone0 -
Google Merchant Center
Does anyone have experience with outcomes on listing your products under grouped search results as opposed to separated out. It seems that this can be easily accomplished by using a SKU that is different then others in the listing but I wonder if one ranks better over the other (it appears that grouped searched rank a bit higher). It seems that it would be best to take into consideration the audience you are targeting and what their habits are, i.e. would they be more likely to click on the group searches and look for products that way or do they want to find a reputable brand and would more likely click on that. Any help or thoughts would be appreciated as I am not really finding any information on this subject.
Link Building | | DragonSearch0