Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do I need to add canonical link tags to pages that I promote & track w/ UTM tags?
-
New to SEOmoz, loving it so far.
I promote content on my site a lot and am diligent about using UTM tags to track conversions & attribute data properly.
I was reading earlier about the use of link rel=canonical in the case of duplicate page content and can't find a conclusive answer whether or not I need to add the canonical tag to these pages.
Do I need the canonical tag in this case? If so, can the canonical tag live in the HEAD section of the original / base page itself as well as any other URLs that call that content (that have UTM tags, etc)?
Thank you.
-
Just found this today and after a year and a few months it is still helpful, thanks Dr Pete!
-
Thanks, Peter. I didn't think to check the index. They aren't currently being indexed, but I'm going to take your advice and add them in anyway.
-
I find Google is usually good about UTM parameters, but not always - for use in Adwords, they're almost never a problem, but when you use them for custom tracking, they can start to cause duplicates. Bing/Yahoo also don't handle them very well.
I'm not sure on the scope of your site/usage right now, so it's hard to give a definitive solution, but my gut reaction is that I would use canonical tags on the affected pages. If you want to double-check, you can test for the URLs in the Google index. Use something like:
site:example.com inurl:utm=
If they're not being indexed, you're probably ok, and can just keep an eye on it. If it's just a few landing pages, though (and not a massive, site-wide issue), I'd be proactive and put a canonical tag in place, if it were me.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Dynamic Canonical Tag for Search Results Filtering Page
Hi everyone, I run a website in the travel industry where most users land on a location page (e.g. domain.com/product/location, before performing a search by selecting dates and times. This then takes them to a pre filtered dynamic search results page with options for their selected location on a separate URL (e.g. /book/results). The /book/results page can only be accessed on our website by performing a search, and URL's with search parameters from this page have never been indexed in the past. We work with some large partners who use our booking engine who have recently started linking to these pre filtered search results pages. This is not being done on a large scale and at present we only have a couple of hundred of these search results pages indexed. I could easily add a noindex or self-referencing canonical tag to the /book/results page to remove them, however it’s been suggested that adding a dynamic canonical tag to our pre filtered results pages pointing to the location page (based on the location information in the query string) could be beneficial for the SEO of our location pages. This makes sense as the partner websites that link to our /book/results page are very high authority and any way that this could be passed to our location pages (which are our most important in terms of rankings) sounds good, however I have a couple of concerns. • Is using a dynamic canonical tag in this way considered spammy / manipulative? • Whilst all the content that appears on the pre filtered /book/results page is present on the static location page where the search initiates and which the canonical tag would point to, it is presented differently and there is a lot more content on the static location page that isn’t present on the /book/results page. Is this likely to see the canonical tag being ignored / link equity not being passed as hoped, and are there greater risks to this that I should be worried about? I can’t find many examples of other sites where this has been implemented but the closest would probably be booking.com. https://www.booking.com/searchresults.it.html?label=gen173nr-1FCAEoggI46AdIM1gEaFCIAQGYARS4ARfIAQzYAQHoAQH4AQuIAgGoAgO4ArajrpcGwAIB0gIkYmUxYjNlZWMtYWQzMi00NWJmLTk5NTItNzY1MzljZTVhOTk02AIG4AIB&sid=d4030ebf4f04bb7ddcb2b04d1bade521&dest_id=-2601889&dest_type=city& Canonical points to https://www.booking.com/city/gb/london.it.html In our scenario however there is a greater difference between the content on both pages (and booking.com have a load of search results pages indexed which is not what we’re looking for) Would be great to get any feedback on this before I rule it out. Thanks!
Technical SEO | | GAnalytics1 -
Find all external 404 errors/links?
Hi All, We have recently discovered a site was linking to our site but it was linking to an incorrect url, resulting in a 404 error. We had only found this by pure chance and wondered if there was a tool out there that will tell us when a site is linking to an incorrect url on our site? Thanks 🙂
Technical SEO | | O2C0 -
Hreflang tags with link to redirect loop
Hi guys, I'm having a bit of an issue on a client site that I'm hoping someone can help me with. Basically, the client has two domains, one serving users in the Republic of Ireland (http://www.americanholidays.com), showing Euro prices, and the other serving users in Northern Ireland (http://www.americanholidays.com/gb_en/) showing £ prices. The issue I'm having is that the URL for the Northern Ireland page has a 302 on it and goes through another 2/3 301 redirects until it resolves as http://www.americanholidays.com, however it does then show the £ prices. You can see the redirect chain here: http://tools.seobook.com/server-header-checker/?page=single&url=http%3A%2F%2Fwww.americanholidays.com%2Fgb_en%2F&useragent=1&typeProtocol=11 The homepage is using the Hreflang tag, and pointing search engines to serve the http://www.americanholidays.com/gb_en/ page to users using EN-GB as their language. The page is also using a self-referencing canonical, which I believe may negate the whole Hreflang tag anyway? My main question is - is the fact that the Hreflang for the gb_en page is pointing to a chain of redirects negatively affecting it? (I understand too many redirects are never good). Also, is the canonical negating the Hreflang? Any help/info would be great as I just can't get my head around it! Thanks guys Daniel
Technical SEO | | DanielKiely60 -
Do I use /es/, /mx/ or /es-mx/ for my Spanish site for Mexico only
I currently have the Spanish version of my site under myurl.com/es/ When I was at Pubcon in Vegas last year a panel reviewed my site and said the Spanish version should be in /mx/ rather than /es/ since es is for Spain only and my site is for Mexico only. Today while trying to find information on the web I found /es-mx/ as a possibility. I am changing my site and was planning to change to /mx/ but want confirmation on the correct way to do this. Does anyone have a link to Google documentation that will tell me for sure what to use here? The documentation I read led me to the /es/ but I cannot find that now.
Technical SEO | | RoxBrock0 -
Footer Links with same anchor text on all pages
We have different websites targeted at the different services our company provides. (e.g. For our document storage services, we have www.ukdocumentstorage.com. For document management, we have www.document-management-solutions.co.uk). If we take the storage site for example, every single page has a link in the footer to our document management site, with the anchor text 'Cleardata Document Management' SEOMoz is telling me that these are seen as external links (as they are on a different URL's), and I'm just clarifying that would this be a major possible factor in the website not ranking highly? How should I rectify this issue?
Technical SEO | | janc0 -
Changing title tags, do we need 301 redirects
I found many duplicate title tags and I'm in the process of changing it Do I need 301 redirects in place when I switch it? I am only changing the title tag. Also, we are switching over to a new site very soon, I am worried that we might be using too many 301 redirect "hops" because we are doing a lot of optimization as well. (video from matt cutts describing 301 redirects and hops: http://www.youtube.com/watch?v=r1lVPrYoBkA. Does anyone have any experience in doing too many redirect hops that it affected your rankings? Any good ideas to avoid this?
Technical SEO | | EcomLkwd0 -
Too Many On-Page Links - caused by a drop down menu
Many of our e-com sites we build for customers have drop down menus to help the user easily find products without having to click - Example: http://www.customandcommercial.com/ But this then causes the report to trigger too many on page links We do have a site map and a google site map So should I put code in place not to follow the drop down menu link items or leave in place?
Technical SEO | | spiralsites0 -
Two different canonical tags on one page
Due to an error, some of my pages now have two canonical tags on them. One is correct and the other goes to a nonsense URL (404 page). I know I should ideally remove the incorrect ones, but it's a big manual job. Are they doing any harm? Can I just leave them there and let Google figure it out? The correct ones are higher up in the code. Will this make a difference? Any help appreciated.
Technical SEO | | ShearingsGroup0