Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
How (or if) to apply re canonical tags to Shopify?
-
Anyone familiar with Shopify will understand the problems of their directory structure. Every time you add a product to a 'collection' it essentially creates a duplicate. For example...
- https://www.domain.com/products/product-slim-regular-bikini
may also appear as:
- https://www.domain.com/collections/all/products/product-slim-regular-bikini
- https://www.domain.com/collections/new-arrivals/products/product-slim-regular-bikini
- https://www.domain.com/collections/bikinis/products/product-slim-regular-bikini
- etc, etc
It's not uncommon to have up to six duplicates of each product.
So my question is twofold:
- Firstly, should I worry about this from an SEO point of view? I understand the desire to minimise potential duplicate content issues and also in focussing the 'juice' on just one page per product. But I also planned on trying to build the authority of the collection pages. If I request Google not to index the product pages which link off the collections, does this not devalue these collections pages?
- Secondly, I understand the correct way to fix these is using 'rel canonical' tags, but I'm not clear about HOW to actually do this. Shopify support has not been very helpful. They have provided two different instructions, so just added to the confusion (see below).
Shopify instruction #1: Add the following to the theme.liquid file...
<title><br />{{ page_title }}{% if current_tags %} – tagged "{{ current_tags | join: ', ' }}"{% endif %}{% if current_page != 1 %} – Page {{ current_page }}{% endif %}{% unless page_title contains shop.name %} – {{ shop.name }}{% endunless %}<br /></title>
{% if page_description %}{% endif %}
Shopify instruction #2: Add the following to each individual product page...
So, can anyone help clarify:
- The best strategic approach to this inherent SEO issue with Shopify (besides moving to another platform!)? and
- If 'rel canonical' tags is the way to go, exactly where and how to apply them?
Regards,
Murray
-
Howdy,
I assume that in your case it doesn't happen automatically. In this case you'll need to use an IF statements in the head/header file. Basically, it would be this:
IF current page url = url you want THEN display canonical tag with wanted url
Repeat that for all needed url and you are good.
If there are many of those, CASE might be better.
-
Good answer!
I have a question! If I just wanna add one or two canoncial tags on specific page(s), how I can do it on shopify coding?
-
How can I fix this problem with Shopify? Shopify does not seem like it is a problem. One of their solutions is to no index the other pages, but I want all the google juice and google love going to the main page.
Current Setup:
https://wrestlinggear.com/collections/wrestling-shoes rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/accessory rel - https://wrestlinggear.com/collections/wrestling-shoes/accessory
https://wrestlinggear.com/collections/wrestling-shoes/adidas rel canonical - https://wrestlinggear.com/collections/wrestling-shoes/adidas
I want it like this:
https://wrestlinggear.com/collections/wrestling-shoes - rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/accessory - rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
https://wrestlinggear.com/collections/wrestling-shoes/adidas- rel canonical - https://wrestlinggear.com/collections/wrestling-shoes
Of course there are a lot more pages like this that I would like to rel cannoical back to the main collections pages.
-
Use tools like SEO Frog
-
Well, if it automatically doesn't work, then you gotta do it manually, right

-
I don't believe this is the answer. I have several other clients on Shopify who do not have goals for macro conversions, but we are seeing conversion data in GA.
Besides, I was always under the impression that if you have ecommerce enabled, it's better not to use goals for transactions as it might duplicate. Is this not the case?
-
I know how to check whether the code is there. But how do you check whether or not specific pages have been indexed by Google?
As far as I can see Google Search Console only reports on the number of pages indexed, not which pages have been indexed. Is there any way to get an actual list of indexed pages?
I know running a site: query will show up all the results, but I just want a list (eg CSV) of the URLs indexed.
-
Yes, I am. Here is a link with answers to your troubles: https://help.shopify.com/manual/reports-and-analytics/google-analytics/google-analytics-goals-and-funnels
-
Yes, it is supposed to. Try it, check it - it's pretty easy

-
Are you familiar with Shopify?
I have another issue where GA tracking code is not firing on the Thank_You page. I have double checked GA config with the GA implementation twice! But the problem seems to be with Shopify, since this page sites on their site (checkout.shopify.com) and they seem unable to fix it.
-
Thanks Dmitrii,
So will that one line of code fix the issue for ALL products and ALL collections?
-
Howdy.
Shopify does canonicals automatically. Basically all the collections products urls will have canonical to product url. Like this: https://www.domain.com/collections/all/products/product-slim-regular-bikini will have canonical to
https://www.domain.com/products/product-slim-regular-bikiniIf it doesn't happen for you automatically, simply insert this:
In the main theme.liquid file in the head section.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Hreflang and canonical tag for new country specific website - different base domain
I have a little different situation compared to most other questions which asks for hreflang and canonical tags for country specific version of websites. This is an SEO related question and I was hoping to get some insight on your recommendations. We have an existing Australian website - say - ausnight.com.au now we want to launch a UK version of this website - the domain is - uknight.co.uk please note, we are not only changing from .com.au to .co.uk.... but the base domain name as well changed - from ausnight to uknight as you can understand, the audience for both websites is different. Both websites has most pages same with same contents.... the questions I have is - Should we put canonical tag on the new website pages? If we don't put canon tag on new website pages, what is the impact on the SEO ranking of current website? I believe we need to put hreflang tag on both websites to tell google that we have another language version (en-au vs en-gb) of the same page. Is this correct?
Intermediate & Advanced SEO | | TinoSharp0 -
Canonical Chain
This is quite advanced so maybe Rand can give me an answer? I often have seen questions surrounding a 301 chain where only 85% of the link juice is passed on to the first target and 85% of that to the next one, up to three targets. But how about a canonical chain? What do I mean by this:? I have a client who sells lighting so I will use a real example (sans domain) I don't want 'new-product' pages appearing in SERPS. They dilute link equity for the categories they replicate and often contain identical products to the main categories and subcategories. I don't want to no index them all together I'd rather tell Google they are the same as the higher category/sub category. (discussion whether a noindex/follow tag would be better?) If I canonicalize new-products/ceiling-lights-c1/kitchen-lighting-c17/kitchen-ceiling-lights-c217 to /ceiling-lights-c1/kitchen-lighting-c17/kitchen-ceiling-lights-c217 I then subsequently discover that everything in kitchen-ceiling-lights-c217 is already in /kitchen-lighting-c17 and I decide to canonicalize those two - so I place a /kitchen-lighting-c17 canonical on /kitchen-ceiling-lights-c217. Then what happens to the new-products canonical? Is it the same rule - does it pass 85% of link equity back to the non new-product URL and 85% of that back to the category? does it just not work? or should I do noindexi/follow Now before you jump in: Let's assume these are done over a period of time because the obvious answer is: Canonicalize both back to /ceiling-lights-c1/kitchen-lighting-c17 I know that and that is not what I am asking. What if they are done in a sequence what is the real result? I don't want to patronise anyone but please read this carefully before giving an answer. Regards Nigel Carousel Projects.
Intermediate & Advanced SEO | | Nigel_Carr0 -
Rel=canonical and internal links
Hi Mozzers, I was musing about rel=canonical this morning and it occurred to me that I didnt have a good answer to the following question: How does applying a rel=canonical on page A referencing page B as the canonical version affect the treatment of the links on page A? I am thinking of whether those links would get counted twice, or in the case of ver-near-duplicates which may have an extra sentence which includes an extra link, whther that extra link would count towards the internal link graph or not. I suspect that google would basically ignore all the content on page A and only look to page B taking into account only page Bs links. Any thoughts? Thanks!
Intermediate & Advanced SEO | | unirmk0 -
Does a non-canonical URL pass link juice?
Our site received a great link from URL A, which was syndicated to URL B. But URL B is canonicalized to URL A. Does the link on URL B pass juice to my site? (See image below for a visual representation of my question) zgbzqBy
Intermediate & Advanced SEO | | Choice1 -
Is a 301 Redirect and a Canonical Tag on Uppercase to Lowercase Pages Correct?
We have a medium size site that lost more than 50% of its traffic in July 2013 just before the Panda rollout. After working with a SEO agency, we were advised to clean up various items, one of them being that the 10k+ urls were all mixed case (i.e. www.example.com/Blue-Widget). A 301 redirect was set up thereafter forcing all these urls to go to a lowercase version (i.e. www.example.com/blue-widget). In addition, there was a canonical tag placed on all of these pages in case any parameters or other characters were incorporated into a url. I thought this was a good set up, but when running a SEO audit through a third party tool, it shows me the massive amount of 301 redirects. And, now I wonder if there should only be a canonical without the redirect or if its okay to have tens of thousands 301 redirects on the site. We have not recovered yet from the traffic loss yet and we are wondering if its really more of a technical problem than a Google penalty. Guidance and advise from those experienced in the industry is appreciated.
Intermediate & Advanced SEO | | ABK7170 -
Adding a Canonical Tag to each page referencing itself?
Hey Mozers! I've noticed that on www.Zappos.com they have a Canonical tag on each page referencing it self. I have heard that this is a popular method but I dont see the point in canon tagging a page to its self. Any thoughts?
Intermediate & Advanced SEO | | rpaiva0 -
Are pages with a canonical tag indexed?
Hello here, here are my questions for you related to the canonical tag: 1. If I put online a new webpage with a canonical tag pointing to a different page, will this new page be indexed by Google and will I be able to find it in the index? 2. If instead I apply the canonical tag to a page already in the index, will this page be removed from the index? Thank you in advance for any insights! Fabrizio
Intermediate & Advanced SEO | | fablau0 -
H2 Tag Backlink - is this safe?
I have found that my site is getting a link from a good site, but my concern is that the link is in a H2 tag in the footer of the front page of the site Would getting a link from a site wrapped in H2 tags be safe? The anchor is my sites brand name
Intermediate & Advanced SEO | | JohnPeters0