Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
When creating a sub-domain, does that sub-domain automatically start with the DA of the main domain?
-
We have a website with a high DA and we are considering sub-folder or sub-domain. One of the great benefits of a sub-folder is that we know we get to keep the high DA, is this also the case for sub-domains?
Also if you could provide any sources of information that specify this, I can't see to find anything!
-
I would go with a sub-folder if passing DA is your goal. As far as I understand it, DA is not considered by Moz for sub-domains. Here is a similar post on the same topic. I hope it helps.
https://moz.rainyclouds.online/community/q/is-moz-da-inherited-from-tld-for-all-subdomains-on-the-tld https://moz.rainyclouds.online/community/q/is-there-a-way-to-get-the-domain-authority-of-a-subdomain
-
**Also, although I would also be curious to know if a subdomain inherits DA from the main domain, it probably doesn't need to be a part of the decision making process for choosing between subdomain and subfolder. **
I know that the sub & parent share the same DA. I was under the impression that one doesn't necessarily inherit the other DA, just an accumulation of the "strength" calculated by Moz of the domain shared between the parent & subs.
-
I agree with EGOL, if you have the choice, use subfolders instead of subdomains.
I know sometimes, there are development reasons why a company decides to move forward with subdomains. And those can rank just fine too. It's just best to let decision makers know that the SEO department is voting for subfolders.
Also, although I would also be curious to know if a subdomain inherits DA from the main domain, it probably doesn't need to be a part of the decision making process for choosing between subdomain and subfolder. As EGOL said, "ranking ability and DA are different things", so the DA passed through or not passed through to a subdomain will not be the reason for ranking well or not in Google.
-
In the question between a subfolder and a subdomain... it is clear and it is murky...
Search engines say things and often do the things that they say. They also do things without sayin' that they did them and you are left to figure out what happened or how things work on your own.
If you have been running websites for a long time (24 years here), you might know that Google and other search engines have treated subdomains and folders differently, identically and murkily. It depends upon what year and month you are talking about.
**The constant is that subfolders have always inherited ranking ability from their parent domain, and will likely do that into the future. **
So, if you want assurance into the future, using a subfolder is your best bet.
Looking at DA... it is irrelevant in the subdomain and subfolder discussion. DA is a moz number that kinda correlates with search engine rankings, but just part of the time. Ranking ability and DA are different things.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is domain authority lost if you create a 301 redirect but mark it as noindex, nofollow?
Hi everyone, Our company sells products in various divisions. While we've been selling Product A and Product B under our original brand, we've recently created a new division with a new domain to focus on a Product B. The new domain has virtually no domain authority (3) while the original domain has some (37). We want customers to arrive on the new domain when they search for key search terms related to Product B instead of the pages that previously existed on our main website. If we create 301 redirects for the pages and content on the main site and add noindex, nofollow tags, will we lose the domain authority that we have from our original domain because the pages now have the noindex, nofollow tags? I read a few blog posts from Moz that said there isn't any domain authority lost with 301 redirects but I'm not sure if that is true if the pages are noindex, nonofollow. Do you follow? 🙂 Apologies for the lengthy post. Love this community and the great Moz team. Thanks, Joe
Intermediate & Advanced SEO | | jgoehring-troy0 -
Move domain to new domain, for how much time should I keep forwarding?
I'm not sure but my website looks like is not getting it's juice as supposed to be. As we already know, google preferred https sites and this is what happened to mine, it was been crawling as https but when the time came to move my domain to new domain, I used 301 or domain forwarding service, unfortunately they didn't have a way to forward from https to new https, they only had regular http to https, when users clicked to my old domain from google search my site was returned to "site does not exist", I used hreflang at least that google would detect my new domain been forwarding and yes it worked but now I'm wondering, for how much time should I keep the forwarding the old domain to the new one, my site looks like is not going up, I have changed all the external links, any help would be appreciated. Thanks!
Intermediate & Advanced SEO | | Fulanito1 -
What are best page titles for sub-folders or sub-directories? Same as website?
Hi all, We always mention "brand & keyword" in every page title along with topic in the website, like "Topic | vertigo tiles". Let's say there is a sub-directory with hundreds of pages...what will be the best page title practice in mentioning "brand & keyword" across all pages of sub-directory to benefit in-terms if SEO? Can we add "vertigo tiles" to all pages of sub-directory? Or we must not give same phrase? Thanks,
Intermediate & Advanced SEO | | vtmoz0 -
Is it possible to have organization markup schema for sub domain ? and how should it look like ?
Can we have organization markup schema for subdomain ? For example if my main domain is xyz.com and subdomain is sub.xyz.com If i plan to have organization markup schema for subdomain how should it look like ? Should the markup schema must have main domain url or sub domain url in markup schema ? Should it be like this ?
Intermediate & Advanced SEO | | NortonSupportSEO0 -
Ranking 2 pages on the same domain in the same SERP
I thought it was generally said that Google will favour 1 page per domain for a particular SERP, but I have seen examples where that is not the case (i.e. Same domain is ranking 2 different pages on the 1st page of the SERPs...) Are there any "tricks" to taking up 2 first page SERP positions, or am I mistaken that this doesn't always happen?
Intermediate & Advanced SEO | | Ullamalm0 -
Buying Expired Domains with Decent DA/PA for SEO Purposes
Hey guys, i've seen some stuff about this before but I recently found an opportunity to put it into action and wanted to make sure I knew what I was getting into! I am looking at buying a domain (expired and now only 10 dollars) that has a decent domain authority and has some keywords in it related to my clients practice. I plan on using a 301 redirect to pass "link juice" because this client is looking for a quick bump in rankings. Thoughts? Benefits? Problems with this?
Intermediate & Advanced SEO | | RickyShockley1 -
Redirect ruined domain to new domain without passing link juice
A new client has a domain which has been hammered by bad links, updates etc and it's basically on its arse because of previous SEO guys. They have various domains for their business (brand.com, brand.co.uk) and want to use a fresh domain and take it from there. Their current domain is brand.com (the ruined one). They're not bothered about the rankings for brand.com but they want to redirect brand.com to brand.co.uk so that previous clients can find them easily. Would a 302 redirect work for this? I don't want to set up a 301 redirect as I don't want any of the crappy links pointing across. Thanks!
Intermediate & Advanced SEO | | jasonwdexter0 -
Is it safe to 301 redirect old domain to new domain after a manual unnatural links penalty?
I have recently taken on a client that has been manually penalised for spammy link building by two previous SEOs. Having just read this excellent discussion, http://www.seomoz.org/blog/lifting-a-manual-penalty-given-by-google-personal-experience I am weighing up the odds of whether it's better to cut losses and recommend moving domains. I had thought under these circumstances it was important not to 301 the old domain to the new domain but the author (Lewis Sellers) comments on 3/4/13 that he is aware of forwards having been implemented without transferring the penalty to the new domain. http://www.seomoz.org/blog/lifting-a-manual-penalty-given-by-google-personal-experience#jtc216689 Is it safe to 301? What's the latest thinking?
Intermediate & Advanced SEO | | Ewan.Kennedy0