Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
I need to whitelist the Google Analytics servers via IP Address. Any one know their server IPs?
-
Due to a walled garden situation, I need to input all the servers we should have access to via IP Address. We need to track the way our users are browsing within the garden, so I require all the IP addresses that Google Analytics would use. I tried googling it, but was not able to find any definitive answers.
Thank you in advance,
Heather
-
Indeed, if you want to whitelist a list of Google IPs, we'd be talking about a TON of IPs. To my knowledge, there doesn't seem to be a public list anywhere.
I'm afraid there is no good answer for your question.
Your best bet might be experimenting with an self-hosted Analytics package like Urchin.
-
Hi,
The reason we require the IP addresses is that we have all internet access completely shut down, so there is no way for our site to send out a call to Google Analytics each time a user loads the page unless the IP address of the google servers have been added to our whitelist, therefore allowing data out from our network to theirs.
I did a bunch of research after initially asking the question back in November and it apparently there are no specific IP ranges for just Google Analytics related servers (they are just part of the overall server farm). We would need to whitelist well over a 100,000 ip addresses based on the ranges I found.
Thank you,
Heather
-
Yes, I think we need this clarified as there are two things to be considered with Analytics - depending which method you want to use to verify your site you may need Googlebot to have access. There is another option in this case though - you could simply turn off the firewall, verify the site and then turn the firewall back on.
Of course Keri is quite right in that there is no need for crawlers to access the site for Analytics to work once verification has been completed as it uses javascript to send information from the browser.
The other question to be addressed though is "do you want any of the pages behind the firewall to be indexed?". If the answer is no, then the question will have been answered by the previous comments.
If the answer is yes, then you would need to whitelist the entire range to give googlebot(s) ongoing access.
Sha
-
Can you clarify if you're talking about Google Analytics, or about the google bot crawling the site itself?
-
I don't believe this is generally a problem, because traditionally googlebot doesn't use javascript that would trigger GA in the first place.
-
Hi Heather,
I think the closest you would get would be to run a Whois lookup for google.com, which will show you a series of IP address ranges that are associated with the domain.
While it will not give you the specific addresses for Analytics, it will also ensure that you are not blocking any of the various googlebots responsible for crawling, whatever job they do

Hope that helps,
Sha
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Using logical operators (AND / OR) in Google Analytics Goal Funnels
When setting up a Funnel within Google Analytics, is it possible to use logical operators (e.g. OR, AND) in the first (required) step of the funnel? For example, suppose I want to track users who visit page1.html AND page2.html before proceeding to the destination goal. I've entered two pages separated by the OR operator, and neither the "Verify this Goal" nor "Save" produces an error message - is it safe to assume that this is working as I intend? Thanks in advance!
Reporting & Analytics | | ahirai0 -
UTM Links Showing Up as Separate Pages in Google Analytics
Hey everyone, I was just looking at landing pages in Google Analytics, and in addition to just the URL of the landing page, the UTM links are being listed as separate pages. Is this normal? I anticipated seeing the landing page URL and then using the secondary dimension to see source/medium. If this isn't normal, what would I check next?
Reporting & Analytics | | rachelmeyer0 -
Would updating Meta Titles affect Google analytics tracking?
Hi All, I need a little bit of help. We need to optimize our blog's articles Meta titles for SEO which all exceed 100 characters. I was told that if we change the titles, google analytics would split the tracking pages and count the data as 2 pages (old title and new title). Has any of you have this experience before and if so, is there a way to avoid google analytics counting this as two pages? Thanks in advance! Viviana http://analyteguru.com/ http://analyteguru.com/ http://analyteguru.com/
Reporting & Analytics | | mchoi0 -
How does Google Maps/G+ traffic show up in Analytics?
Hi Moz Community, I've been trying to figure out how traffic from Google Maps (and G+) shows up in Google Analytics and am struggling to find a good answer online. If someone finds a business through Google Maps and then clicks on the website in the Maps listing, does that show up as a referral from Google Maps? Our site shows virtually zero traffic from Google Maps even though we have a number of listing. Two related questions: if someone clicks through to a G+ page from a Maps result and then visits our website from the G+ page, does that show up in Analytics as a referral from G+? Is traffic from Google Maps or G+ ALSO counted as organic traffic? (Would it be possible to accidentally double-count a visit as both organic and a referral from Maps/G+? Thanks everybody!
Reporting & Analytics | | JohnGroves0 -
Can you track two Google Analytics Accounts on one site?
If you have a site that had an old analytics account and then implemented a new one is it possible to run tracking code that records to both accounts without causing your site or data issues? We are doing this so we don't loose data at any point - ideally it wouldn't have been split between the two but making one redundant isn't an option. Ideally we would have merged the data from both accounts and had one - however the research we have done points to this not being a possibility - unless one of you guys knows different? It would be great if anyone has experience on any this.. Thanks
Reporting & Analytics | | ChrisAllbones0 -
Is it possible to use Google Tag Manager to pass a user’s text input into a form field to Google analytics?
Hey Everyone, I finally figured out how to use auto event tracking with Google Tag Manager, but didn't get the data I wanted. I want to see what users are typing into the search field on my site (the URL structure of my site isn't set up properly to use GA's built-in site search tracking). So, I set up the form submit event tracking in Google Tag Manager and used the following as my event tracking parameters: Category: Search Action: Search Value When I test and look in Google Analytics I just see: "search" and "search value." I wanted to see the text that I searched on my site. Not just the Action and Category of the event.... Is what I'm trying to do even possible? Do I need to set up a different event tracking parameter? Thanks everyone!
Reporting & Analytics | | DaveGuyMan0 -
Google Analytic - Is it possible to see which organic keyword triggered goals?
Hi, I am trying to see which of my Google organic keywords triggered my goals? In GA I click > Conversion > Goals > Overview > Source Medium (This then says where my goals came from but when I click Google / Organic it just brings me to the overview page of my organic traffic). Is it possible to see which organic keywords trigger goals?
Reporting & Analytics | | AdvanceSystems0 -
How to remove unwanted dynamic parameters from a URL in Google Analytics
Hi, Would really appreciate some help with this. I have been experimenting with RegEx to achieve this but as I’ve never used it before am currently failing miserably. We have conversion pages i need to set goals for that are formatted as below: https://www.domain.co.uk//Application_Form/(S(ewhbqp5cki0mppuzukunkqno))/enterCardDetails.aspx I need to remove the (s(xxx)) section from the URL as rather than one pages i currently have thousands of unique URL's. What’s catching me out is that as it’s not a URL parameter I can’t discount and as half way through can’t just do head matches etc to /entercarddetails Help would be much appreciated. Thanks.
Reporting & Analytics | | Sarbs0