Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
301 Redirect or landing page
-
Hi everyone.
I'm currently doing some SEO for a client, at the moment he has some landing pages which are categorised, but the category is set as a 302 redirect. I have a dilemma whether to 301 redirect to the landing page or make a page for each category.
The link structure is as follows -
http://examplesite.co.uk/products/fire/company-1/product/
so currently this is set as a 302 redirect -
http://examplesite.co.uk/products/fire/company-1/
Do I make this page a category page and link the page to the children with some on-page optimisation or 301 redirect it?
-
We all agree that you should get rid of those 302's .
Then, Im kind of getting the idea... So, you're saying the possible solution: Turn the category pages into landing pages.
It's logical to me too. Of course making that move, will need well organization and a bit of preparation, so as nothing gets lost.
-
Hi Gaston,
It's a little difficult to explain without giving project details out but it's a little like this -
The company specialises in glass, they supply and fit a wide range of glass from other suppliers, so there are categories for each company that makes the glass and then the individual types of glass inside those categories.
e.g. Pilkington Glass - The Company that makes the glass. PyroClear - the product they make.
The first landing page is for fire glass (a general term), which then has a side navigation for the companies that make the glass, currently they link nowhere but on hover they show the more specific products which then link through to the pages.
But it's problematic for breadcrumbs etc, if someone click the brand of glass it just redirects with a 302 re-direct to the fire glass homepage. which could frustrate people and increase bounce rate.
Currently these categories just use a 302 redirect, I think there may be an opportunity to make these category pages into landing pages for broad search terms, which can then link to the more specific products. it would be more logical for the breadcrumbs and could serve a purpose for SEO.
I hope this makes more sense!
Lee
-
In that case you , you really want do the canonical tag to avaid as such potential harm.
-
No, of course! The site is currently using 302 redirects which were put in place by the web team. thanks for the help!
-
Hi lee,
Both pages show the exact same information?
If yes, then just add a canonical declaring the correct page to index and keep updated the sitemap.xml with the correct URLs.
Here some info about those:Canonicalization - Moz
XML Sitemaps: Guidelines on Their Use - MozIf no, then I don't fully understand your problem.
Hope it helps.
GR. -
In my opinion this could be address by using canonical tags however, 302 redirection is never been advice for this purposes.
Here is Google guide for your batter understanding. : https://support.google.com/webmasters/answer/139066?hl=en
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Should I redirect or add content, to 47 Pages?
We have an insurance agency website with 47 pages that have duplicate/low content warnings. What's the best way to handle this? I'm I right in thinking I have 2 options? Either add new content or redirect the page? Thanks in advance 🙂
On-Page Optimization | | laurentjb1 -
Landing page separate from product page
Hello there, I have a wordpress website with a woocommerce plugin. I have 4 landing pages that describe my products and at the end of the pages, I have a CTA to my product page. is it bad for SEO? my website: https://relationadviser.ir
On-Page Optimization | | Aaron.be1 -
301 Redirects - Large .htaccess file question
We are moving about 5000 pages from root into different folders. We need to individually 301 each page because the are sitting at root level now: mysite.com/page.com We want to move them to: mysite.com/folder/page.html etc I dont think redirect match can works because of the different files names and folders they are being moved in to. Will 5000 entries in .htacess slow site loading? Any other suggestions how to handle?
On-Page Optimization | | leadforms0 -
Why are http and https pages showing different domain/page authorities?
My website www.aquatell.com was recently moved to the Shopify platform. We chose to use the http domain, because we didn't want to change too much, too quickly by moving to https. Only our shopping cart is using https protocol. We noticed however, that https versions of our non-cart pages were being indexed, so we created canonical tags to point the https version of a page to the http version. What's got me puzzled though, is when I use open site explorer to look at domain/page authority values, I get different scores for the http vs. https version. And the https version is always better. Example: http://www.aquatell.com DA = 21 and https://www.aquatell.com DA = 27. Can somebody please help me make sense of this? Thanks,
On-Page Optimization | | Aquatell1 -
Home page and category page target same keyword
Hi there, Several of our websites have a common problem - our main target keyword for the homepage is also the name of a product category we have within the website. There are seemingly two solutions to this problem, both of which not ideal: Do not target the keyword with the homepage. However, the homepage has the most authority and is our best shot at getting ranked for the main keyword. Reword and "de-optimise" the category page, so it doesn't target the keyword. This doesn't work well from UX point of view as the category needs to describe what it is and enable visitors to navigate to it. Anybody else gone through a similar conundrum? How did you end up going about it? Thanks Julian
On-Page Optimization | | tprg0 -
WordPress and category/subcategory landing pages
Hey, Here's my situation. I'm building a WordPress blog for product reviews of a certain niche. Current category setup is 4 main categories with 4-8 subcategories each. Each subcategory has a unique description that will help it become a landing page for certain keywords, after which it lists the posts from that subcategory. The posts will always be assigned to a sub-category, never to a main category. My issue is what to do with the main categories. They're fairly general so they're not really targeting any keywords, and don't have any unique descriptions attached to them. I was thinking of choosing between three options on designing the main category pages: List the subcategories + normal posts loop that bring the latest posts from the subcategories (may create a lot of duplicate content since the subcategory pages are also listing their posts) List only the subcategories (+ maybe just the latest post from each subcategory) Don't link the main categories at all, instead only use them to create dropdowns for the subcategories So, what would you choose, and why?
On-Page Optimization | | mihaiaperghis0 -
Is there a SEO penalty for multi links on same page going to same destination page?
Hi, Just a quick note. I hope you are able to assist. To cut a long story short, on the page below http://www.bookbluemountains.com.au/ -> Features Specials & Packages (middle column) we have 3 links per special going to the same page.
On-Page Optimization | | daveupton
1. Header is linked
2. Click on image link - currently with a no follow
3. 'More info' under the description paragraph is linked too - currently with a no follow Two arguments are as follows:
1. The reason we do not follow all 3 links is to reduce too many links which may appear spammy to Google. 2. Counter argument:
The point above has some validity, However, using no follow is basically telling the search engines that the webmaster “does not trust or doesn’t take responsibility” for what is behind the link, something you don’t want to do within your own website. There is no penalty as such for having too many links, the search engines will generally not worry after a certain number.. nothing that would concern this business though. I would suggest changing the no follow links a.s.a.p. Could you please advise thoughts. Many thanks Dave Upton [long signature removed by staff]0 -
301 redirect and then keywords in URL
Hi, Matt Cutts says that 301 redirects, including the ones on internal pages, causes the loss of a little bit of link juice. But also, I know that keywords in the URL are very important. On our site, we've got unoptimized URLs (few keywords) in the internal pages. Is it worth doing a 301 redirect in order to optimize the URLs for each main page. 301 redirects are the only way we can do it on our premade cart For example (just an example) say our main (1 of the 4) keywords for the page is "brown shoes". I'm wondering if I should redirect something like shoes.com/shoecolors.html to shoes.com/brown-shoes.html In other words, with the loss of juice would we come out ahead? In what instances would we come out ahead?
On-Page Optimization | | BobGW0